We support clients anticipate changes that will affect their Brands and Businesses. We feel that enlisting individuals for whom the future has already happened in this endeavour can cut the speed to market and alleviate risk. From the nature of being a step ahead of the consuming crowd, such individuals (Trailblazers) are more likely to open up new horizons rather than play back what you already know. By the same token, if you’re looking for opportune brand activation tactics, individuals who are au courant are the best networks to tap into, as they are the hidden influencers/cultural makers, whom the mainstream market will follow, starting with 'early adopters'. To generate breakthrough insights, the assets that make us different are: TFTK’s Trailblazer Web , our global network of highly desirable but difficult to reach individuals and ‘the first to know ’, our cultural framework to help future-proof strategic decisions. Connect with our Trailblazers, face to face (co-creation, round tables, in-depth discussions), in situ (ethnographic and semiotic approaches) or through our intuitive online discussion platform, built with high resolution touch devices in mind, automatically switching from one device to another, TFTK.CLUB : just click, swipe or tap!
If you'd like a little bit more information to help you consider how this might work for your Brand or Business, click here to get in touch.